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Whether you are just starting a business or have been running one for years, the key to launching a marketing campaign is strategic planning. Marketing has never been an easy task, but by being on top of things can make it less complicated and help you avoid costly mistakes. As a refresher, here’s a quick...

Success is something you should measure, at least when you’re doing SEO. You cannot simply build links and call it a day. In the end, what you have to...

Google’s newly implemented algorithms have caused website owners to delve into uncharted territory as they struggled to keep their site rankings...

Starting a business is one of the most intimidating challenges a business owner will have to face. It is a task that involves various obstacles and requires...

First impressions often define how customers see a particular business. The appearance of a store highly matters because visual appeal has a significant...

With the emergence of the Internet, many marketers turn to numerous social media sites to air their advertisements. While there are opportunities in these...

For some businesses, the right location could mean success. For others, locations only matters if you offer the right goods. Truthfully, many factors come...

The past couple of years saw SEO strategists around the world banking on quality content to strengthen digital campaigns, and it is not hard to see why....

At the start of the year, Matt Cutts surprised the search industry with his statement, “Guest blogging is done.”While search experts refute the idea with their own take on the issue, Cutts has his own explanation on why guest blogging is on Google’s radar. As Cutts discussed in his post last January, guest blogging has become a quick way for some companies...

Starting a business is very much like learning to walk. It’s hard. You’ll stumble multiple times, but once you gain balance, you’ll be able to tread...